Commercial Feature is a Business Standard Digital Marketing Initiative.

The Editorial/Content team at Business Standard has not contributed to writing or editing these articles.

For further information, please write to assist@bsmail.in

Prakash Chandra Joshi  Last Updated at June 23, 2017 11:17 IST

http://mybs.in/2UWYA9m

What do the Indian cricket team uniforms, made by Nike, have in common with blankets distributed on Emirates airlines? Not much, you could say. There seems to be no apparent connection, on the face of it. But a connection there is, and it binds them with a common thread. Quite literally. The uniforms and blankets are both made with recycled PET bottles. They share the same lineage, so to speak. But, before I go on to explain why PET bottles are ideal for recycling, let me give you a quick definition of PET. For those who know what PET is, bear with me just a little. The ...

TO READ THE FULL STORY, SUBSCRIBE NOW NOW AT JUST RS 249 A MONTH.

Please wait while you are being redirected to the next page.

Business Standard has always strived hard to provide up-to-date information and commentary on developments that are of interest to you and have wider political and economic implications for the country and the world. Your encouragement and constant feedback on how to improve our offering have only made our resolve and commitment to these ideals stronger. Even during these difficult times arising out of Covid-19, we continue to remain committed to keeping you informed and updated with credible news, authoritative views and incisive commentary on topical issues of relevance. We, however, have a request. As we battle the economic impact of the pandemic, we need your support even more, so that we can continue to offer you more quality content. Our subscription model has seen an encouraging response from many of you, who have subscribed to our online content. More subscription to our online content can only help us achieve the goals of offering you even better and more relevant content. We believe in free, fair and credible journalism. Your support through more subscriptions can help us practise the journalism to which we are committed. Support quality journalism and subscribe to Business Standard . Digital Editor

What do the Indian cricket team uniforms, made by Nike, have in common with blankets distributed on Emirates airlines? Not much, you could say. There seems to be no apparent connection, on the face of it. But a connection there is, and it binds them with a common thread. Quite literally. The uniforms and blankets are both made with recycled PET bottles. They share the same lineage, so to speak. But, before I go on to explain why PET bottles are ideal for recycling, let me give you a quick definition of PET. For those who know what PET is, bear with me just a little. The ...

Copyrights © 2022 Business Standard Private Ltd. All rights reserved.

Business Standard is happy to inform you of the launch of "Business Standard Premium Services"

As a premium subscriber you get an across device unfettered access to a range of services which include:

Welcome to the premium services of Business Standard brought to you courtesy FIS. Kindly visit the Manage my subscription page to discover the benefits of this programme. Enjoy Reading! Team Business Standard